Inspiration for Marketing

Good marketing is exciting.
Surprising. Inspiring. Challenging.
So is good marketing research
and consultancy.

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H,T,P, Concept wins the Best Presentation Award at the Esomar Qualitative 2011 in Vienna
Inspiring the senses - How innovation in the sensory business can benefit from a new angle on research. And: how future qualitative research can learn from sensory!

"Lateness Happened to me! Market Research the Indian Way" - Ayobamidele Gnädig and Dr. Natascha Haehling von Lanzenauer in P&A International 2/2011

The Paper: Inspiring the senses - How innovation in the sensory business can benefit from a new angle on research. And: how future qualitative research can learn from sensory!